cat
Marketing

Factors to Consider When Planning a Pet Care Service Startup

The pet industry has experienced tremendous growth over the past 20 years, and having veterinarians websites can be convenient for pet owners who need to consult their pets. Many pet-related products and businesses, especially cutting-edge ones, have achieved extraordinary growth and results. In addition, even small and medium-sized businesses have been able to develop and grow into sustainable pet businesses in recent years. According to a recent report, the business is expected to maintain a significant annual expansion trajectory through 2022.

dog

Pet ownership, as well as the price per pet, is on the rise. Can Asia become the next global hub for pet-related products and services? The beginnings of pet ownership have risen, and almost every household in the world has a pet. The dog is officially man’s best friend: one-third of the world’s households have a puppy (on average). Like any other business, starting a pet care service business has its risk. Below are the factors you should consider if you plan to have a pet care service startup:

Market Opportunities

The annual growth rate of the pet industry in Asia between 2017 and 2022 is expected to be 8 percent, making this market one of the few massive market industries.

Online Marketing

Since people today are fond of online services, it is better to have an online platform where you can promote your business. With today’s pandemic, people are not allowed to go outside their houses, and most pet clinics are closed. Having a credible website for your pet care service startup is an excellent way to promote your business. Online marketing will help your pet care service startup to obtain potential customers through the Internet.

Pet Service E-Commerce

Internet penetration in Asia continues to increase in emerging markets, while it is close to or has already reached saturation in more developed countries. Smartphones are worldwide, accounting for at least one billion devices sold between 2014 and 2015. Both online stocks of pet care revenue fluctuated in 2016, down 8% in Western Europe to a high of 17% in Asia. Nearly one-third of dog and cat food was purchased online in 2016 in East Asian markets such as China and Korea. Despite the growth potential, most pet food manufacturers have yet to develop a solid online marketing strategy.

Quality Products and Services

Not only will you provide care services for pets, but you also need to acquire the best quality product to execute your services better. Many of the current pet product launches in Asia focus on ingredients and quality. Pet spending is increasing worldwide, and in most regions, pet e-commerce revenue expansion is outpacing both group profit growth and overall e-commerce development.…

SEO
SEO

The Benefits of Guest Blogging to SEO

Guest blogging is creating guest posts to be published on a third-party website. Guest blog posts are often written for websites that belong to the specific same company that the guest blogger works for. For more of this, see this post. Guest blogging is also an integral part of SEO (Search Engine Optimization). The success of guest blogging for SEO ultimately depends on how relevant, genuine, and helpful the content you provide to the readers is. But when it comes to improving a website’s position, guest blogging is one of the ideal ways to increase traffic to a website. Therefore, in this post, we’ve gathered the major benefits of guest blogging for SEO.

Helps Establish Authority

SEOGuest blogging is one of the best ways to build your company’s authority. People trust your brand when you print quality content on sites they follow and understand. As an example, let’s say you’re a real estate agent. Prospects take you wrong in case you have content published on websites like HousingWire.com, Realtor.com, Houzz.com, WiseBread.com, and TheBalance.com. Just remember that the content you publish should be relevant, high quality, and valuable.

Building authority for your seller is difficult because it’s hard to build trust online. Your audience can trust you if you dig deep into what you know and back up your claims with facts and statistics. Writing guest web pages informs your audience of your expertise on the topic. They will come to you if they know you are an expert and authority on the subject.

Increases Organic Traffic

marketingWhat is SEO good for? Why is guest blogging important for SEO? For the same reason! In case you write a great guest post, you can expect traffic to flow to your site once the page goes live. With a proper backlink, your pages are likely to perform much better in the SERPs. This will allow you to increase your traffic.  If there are enough visitors to your guest posts, Google and other search engines will rank your content as important and essential. As a result, it will appear at the top of the search results and possibly attract more visitors to your website.

Improves Brand Visibility

Another great benefit of guest blogging for SEO is that it increases the presence of a particular brand. With guest postings, you get your name on top websites. People who didn’t know your brand before will hear about it from a credible source. Guest blog posts are a great way to increase your brand’s visibility, so it’s important to put effort into your guest posts. Write high-quality posts to create a wonderful effect.

Diverts High-Quality Traffic to Website

By high-quality traffic, we mean visitors who not only find your content valuable but also make a purchase. You can sugar coat it all you want, but all we want at the end of the day is website traffic that converts. When writing guest posts for different websites, you don’t have to start from scratch. Gathering traffic is …