SEO

Tips to Attract Traffic Utilizing Expired Domain Names

For a new webmaster, attracting online visitors to your website and earning an expired domain can be difficult and you need to learn the facts here now. A webmaster who wants to drive traffic to his or her website through search engines must invest a lot of time in content creation and link building.

Moreover, a new webmaster may have to spend hundreds or even thousands of dollars to make the most of a powerful keyword if the traffic comes from pay-per-click programs. Therefore, read the following critical tips to attract traffic utilizing expired domain names.

Understand Expired Domain Definition

What is an expired domain name? It is a domain name that has expired and has not been renewed by the owner. The reason may be lack of interest, financial constraints, death of the owner, or simply the fact that the domain name is no longer in use. It doesn’t matter why the domain name was canceled, as long as the renewal fee has not been paid, it will function like any other domain name.

Understand “Not Found” Page Meaning

When an expired domain points to a “not found” page, it means that the person searching for the information isn’t going anywhere. Many companies have realized this and therefore sell expired domains through an auction or in advance. A domain name can be sold from $100 to over $1 million, depending on its value. Sometimes the original site is included in these sales.

Check Google Rank Page

As a webmaster, how can you determine if an expired domain name is worth buying for your purposes? Check the Google page rank of an expired domain name to find out its Google page rank. Download the Google toolbar and enter the domain name of the expired website. If the page display is grayed out, it means that Google has blocked the name. As a webmaster, you want a page rank between 6 and 10, which indicates that the site was popular in its original form.

Consider “Alexa Rating”

You should also determine what the “Alexa rating” of an expired domain name is. This is the number of visitors that were directed to a domain name. A website that has not received significant traffic does not receive an Alexa rating. Go to Alexa to find out what the Alexa rating is for an expired domain.

Check the Linking Websites

You should check the number of websites linking to your expired domain name. Google is the most popular search engine for this. To do this, enter the command “link” without quotes, followed by the URL of the expired domain name. If a lot of links are returned, it means that the traffic to the expired domain was genuine and not artificially “generated” to increase page rank.